Xporting Greek Fashion Globally

5th AXDW New Designers Awards

The third day of AXDW was dedicated to the New Designers. The catwalk room hosted hundreds of fans of the new creators, media reps, celebrities and buyers. We watched the unique collections of:

 

  • Εllie Papakosta - the new designer presented her collection «Dutches» with jewels created by D. Stamatiou. Her favorite colors were white, black, blue and green.
  • Marina Adveeva - the winner of the category «Best Designer» of the previous ΑXDW participated once again with her collection for Fall-Winter 09-10. This time, Marina moved among the shades of gold and red, with clothes that can be worn with alternative ways.
  • Dusanka Duric - presented her sexy collection based on leather in brown and purple.
  • Rene Karadimou - The new designer worked intensively in order to send an optimistic message to the audience through her collection that was based in Greek culture. Its main characteristics were the golden tones in printed clothes. Her presentation was combined with the music of the famous Greek composer Vangelis Papathanasiou while at the end of the show the designer greeted her audience from her wheel chair and moved sentimentally every guest in the catwalk room.
  • Xrisanthos - the new designer chose a dramatic style for the presentation of his collection. A theatrical performance / protesting Xrisanthos' views against violence as a fashion statement.
  • Μaria Daskalaki - the new designer that won the awards Best Trendsetter & Best Catwalk at the previous ΑΧDW presented an eccentric show with leather accessories and elements that transmitted intense erotic messages.
  • Ζina Glou - the new designer presented for the first time a collection of minimal and airy clothes in pal tones that were combined with luxurious details in strass and won the impressions of the audience. The music of her show was selected by the Production Director of En Lefko, Mrs Katerina Kafetzi (Kafka).
  • DuvO - The talented "duo" of designers presented trousers and geometric schemes in their woolen material in yellow, red and black in this alternative show.
  • Celebrity Skin by Dimitris Strepkos & Eleni Mparla - The fresh designers "couple" presented avant garde clothes in black and grey tones for a dominating presence with an impressive styling.

 

Just after the completion of the shows, the New Designers Awards had followed, a unique and bright celebration for the New Designers.

 

The Judging Committee members were:  Thes Tziveli, Designer, Meti Tsoukatou, Fashion Editor of the magazine GYNAIKA, Mikaela Theofilou, Fashion Editor of the portal stylewatch, Alexandra Icart, President of the International Fashion Organization of Monaco, Mina Potamianou, from the company SAGIAKOS / Hugo Boss Kifissia, Evina Papanikolaou, Director of the Buyers Department of the TSANTILIS company, Meletis Koropoulis, owner and Creative Director of BETTINA.

 

Giorgos Lianos and Despina Kambouri, the presenters of the morning show of Antenna TV, presented the AXDW New Designers Awards this year.

 

The winners of the 3 categories were:

  • Best Designer - Celebrity Skin by Dimitris Strepkos & Eleni Mparla - The award was given by Mrs. Tonia Fouseki, Organizer of Athens Xclusive Designers Week
  • Best Catwalk - Celebrity Skin by Dimitris Strepkos & Eleni Mparla - The award was given by Mrs Alexandra Icart, President of the Fashion Organization of Monaco
  • Βest Trendsetter - DuvO - The award was given by Mrs Santra Stathaki, Chief Editor of the magazine Young


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